As entrepreneurs, we’re often told to be everything to everyone, but what if the key to success is narrowing your focus? When you specialise, you position yourself as an expert, focusing on your strengths and talents.

You’re on the brink of something new, an opportunity to up-level your career and take on projects that truly excite you. But just as you’re about to take that leap, a project or commission comes in.

Have you ever found yourself scrolling through social media, only to end up feeling inadequate and disheartened by the success of other creatives in your field? If so, you’re not alone.

Our intuition is like a built-in GPS, guiding us with hints, gentle nudges, and insights, pulling us toward opportunities and alignment. It guides us to where we are meant to be, even if we don’t realise it.

The fear of taking that first step is something we all know too well—the fear of not knowing all the steps yet, the unknown, the uncertainty of outcomes, and the doubt that clouds our vision.

Earlier this week, I had a conversation with a client that stopped me in my tracks. She said, "I'm actually having fun AND I'm finally attracting my dream clients. What on earth is happening here?"

You know that feeling. You've got this brilliant idea burning in your mind, it’s ready to be brought to life. But as you begin to take the first steps, doubts start creeping in.

Meet your cosy companion: Comfort. If you’re feeling stuck, I welcome you to the plateau. It's that phase where progress seems to hit a standstill

The key to building a business or brand that has longevity and sustainable success, is to build a business that celebrates your magic, leverages your passion and plays to your strengths.

We are going to delve into the concept of the compound effect and the magical interplay between your thoughts and actions and the universe.

Multiple clients in the last couple of months have uncovered the belief that they need to wait to be discovered. I say HELL TO THE NO, you do not need to wait. 

It sounds logical that doing more = more, but you’re likely to end up with more of what you don't want, because the actions you’re taking are coming from fear and you are out of alignment. 

I used to identify as a perfectionist. I spent years only sharing what I deemed to be the ‘perfect’ parts of my creative endeavours.

What I didn't realise, was that perfectionism is an excuse and it was keeping me stuck.

When you make changes in your life it is likely that (albeit usually well meaning) someone will have an opinion about the decision you are making. If you’re not careful you can end up ingesting other people's thoughts and ideas about how you should be living and you start making decisions based on someone else's wants and values. 

Doing these two things in your business will move the needle: 1)Let go of forcing, worrying and trying to control everything. 2)Start taking care of your mind, being intentional, taking action & trust in the process.

Money does not come from time and effort, it comes from value creation. I regularly put lots of value out into the world, I write a blog and write a newsletter and film behind the scenes, teach concepts etc and I give all that away for FREE.

When it comes to building a joyful creative business, I believe that magic happens at the intersection between spirituality and strategy. The problem is a lot of us stay in our heads and forget about the bit where we take action.

Perhaps you're navigating some challenging personal circumstances and unsure how to show up in your business during this season. It is okay if you have a day, week, month, year where you don’t feel like going at it 120% and smashing your goals.

Getting clear on the kind of clients and brands you really want to work with can feel scary. Your brain will tell you that getting specific isn’t a good idea because you will appeal to less people and this will reduce your chances of success.

That magic ingredient is persistence. A lack of persistence is what keeps most people from accomplishing their goals. Persistence is the difference between success and failure. Learn my 6 steps for cultivating the habit of persistence